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Biolage R.A.W. Earns Cradle-to-Cradle Distinction

The latest sustainability honor for L'Oréal USA

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By: TOM BRANNA

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L'Oréal USA's Biolage R.A.W. (Real – Authentic – Wholesome) Nourish Shampoo and Conditioner have achieved Cradle to Cradle Certified Silver based on an evaluation of the products' material health, material reutilization, renewable energy and carbon management, water stewardship and social fairness. The announcement was made in a presentation by L'Oréal USA Assistant Vice President Nour Tayara at the Sustainable Brands conference in conjunction with the Cradle to C...

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